Use case · Campaign & Promotions
Coupon Code Redemption
Subscriber applies a coupon code at checkout for a promotional discount.
Promotion MgmtCart MgmtCPQ
CustomerPrimary actor
Campaign & PromotionsCategory
3Modules involved
At a glance
TriggerCustomer enters a coupon at checkout
OutcomeDiscount applied once, correctly
Main flow
The usual path from start to finish.
- 1
- 2
Validate code, dates and limits - 3
- 4
- 5
Exceptions & alternate flows
Invalid or used codeClear message
Systems & modules involved
Promotion MgmtCart MgmtCPQ
Business rules
- Eligibility, budget and validity per campaign
- Consent before marketing
- One coupon use per customer unless allowed
KPIs to watch
- Redemption rate
- Revenue uplift
- Campaign ROI
Standards & references
TMF671Promotion Management
TMF680Recommendation Management
This page describes generic industry practice and public standards. It is not based on, and does not describe, any particular vendor's product or operator's systems.